407 – What You Need to Know about Hemp CBD Regulation

Asa Waldstein demystifies the CBD marketplace

How to identify quality hemp CBD producers and products

I have been interested in CBD beginning in 2014. I have followed its evolution into the marketplace. In 45 years as part of the nutritional products industry, I have never witness anything close to the explosion and growth of the hemp and CBD industry. I have done many interviews with experts in the CBD business and these continue to be some of the most downloaded podcasts.

CLICK HERE for all of our CBD interviews.

In this interview Asa Waldstein will explain how CBD is regulated and how consumers can identify trustworthy companies and products. Asa describes some of the challenges faced by companies as well. The challenges are significant. CBD is regulated one way by FDA and states regulate CBD in variety of ways. The quality and potency of CBD products is all over the place with many products being unreliable for numerous reasons.  Asa also gives us numerous resources that will help give clarity.

AHPA issues guidance on labeling of protein in food and ...

Asa is the Chair of the Cannabis Committee of the American Herbal Products Association (AHPA.org).

U.S. Hemp Authority

The U.S. Hemp Authority® Certification Program is our industry’s initiative to provide high standards, best practices, and self-regulation, giving consumers and retailers confidence in hemp and CBD products.

The U.S. Hemp Roundtable is a coalition of dozens of leading companies and organizations committed to safe hemp and CBD products. HempSupporter.com

Asa Waldstein

Asa Waldstein is a 20-year natural products executive now focusing on bridging the compliance, marketing, and regulatory gap between the supplement and hemp industries. He chairs the American Herbal Products Association’s Cannabis Committee. Waldstein also is principal of the consulting company Supplement Advisory Group, a boutique group focusing on marketing risk analysis and practical marketing solutions. Learn more and contact him at AsaWaldstein.com.

{ 2 comments… read them below or add one }

1 Chris July 18, 2022 at 12:32 pm

HEMP ROUNDTABLE and US Hemp Authority have single handedly under minded the American Hemp Industry by partnering up with Big Marijuana corporations to pass some of the worst regulatory Hemp laws in the USA. As co founder of the HIA in 1992 and Co writer of the famous legal opinion “Hemp CBD is Legal in All 50 States” back in 2012. Mr Waldstien seems oblivious of the hemp industrys agricultural commodities outlined in the Farm Bill 2018. He seems to endorse and promote a Marijuana big cannabinoid regulations that are destroying the industry in order for big Marijuana to step in.


2 S L August 31, 2022 at 2:58 pm

I would love to have a copy of your 2012 legal opinion. It seems FDA and FTC do have a different opinion. For now it seems like we are stuck with this unresolved problem with the legality of CBD.


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